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[ INDUSTRY NEWS]
Heavenly Cigar releases 2006 calendar
For the third consecutive year, cigar smokers will be treated to the latest peek at the popular Heavenly Angels, with the release of Naples, Fla.-based Heavenly Cigar Company’s 2006 calendar. A different Angel graces each page of the full-color calendar, which opens to 9 inches wide by 24 inches high. Each month also spotlights a Heaven cigar flavor with a product photo and description, plus an accent tint in a complementary color, like pink for Cupid’s Cherry Cream and light brown for Chocolate Thunder.
Heather L. Phillips, the company’s founder and CEO, appears herself in the month of August.
“The first two calendars sold out with Angel fans lined up at events to have theirs autographed by their favorite Angel they just met at an event, or saw on our online calendar,” said Phillips. “Smokers still contact us, looking for copies of the premier 2003-2004 edition, apparently for its collector value. We seem to have created a trend, as we see several of our competitors now copying us.”
Phillips can claim not only originality in the idea, but also uniqueness. Whereas other cigar suppliers use stock photos of models, every month shows a real Heavenly Angel, the same women retailers and smokers see at events and trade shows. Also, unlike hired models, they are fully knowledgeable about Heavenly’s product line of premium flavored cigars, assisting Phillips and retailers alike, when they don their white Angel wings and charm the crowds.
The calendar will retail for under $12. Retailers can obtain them by contacting Heavenly Cigar Company through the company’s Web site at www.heavencigar.com.
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